Today, 40% of all web traffic is fake traffic
New service for detecting and blocking fake web traffic (organic or from paid marketing / programmatic actions, S M, search, affiliates ... /) Always with aim to propose the best solutions in the field of marketing and communications, from The Blueroom Project we have...
Success of The Blueroom Project’s clients at FITUR 2023
This latest edition of the fair leaves us endearing reunions, the desire of people to travel, professional optimism and a lot of desire to undertake and surprise. Our clients, Costa Rica, Thailand, Estonia, Jamaica, Tokyo, Madeira, Santa Eulalia del Rio, Hurtigruten,...
The Blueroom Project welcomes Savoy Signature
Since the beginning of the twentieth century, the first Savoy hotel became a benchmark of luxury and distinction in the heart of Funchal among visitors to Madeira. Today, the Savoy Signature brand remains a prominent name in the hotel landscape of the autonomous...
All Blueroomers wish you Merry Christmas! With our minds set on our 20th anniversary in 2023
The entire team of The Blueroom Project, we wish you... Merry Christmas and Happy New Year 2023! With our traditional digital Christmas card. In 2023 we enter the year of our 20th anniversary in which great new travel adventures and many novelties await us.
Costa Rica, Viajar Magazine – Sustainable Tourism Award 2022 to the International Sustainable Destination
The magazine Viajar, of the Prensa Ibérica publishing group, celebrated on December 15, 2022 the Sustainable Tourism Travel Awards, at the Rosewood Villa Magna Hotel in Madrid. A meeting to reward the work of initiatives destinations and public or private...
Visit Estonia celebrates Christmas by welcoming all its representation agencies abroad in its idyllic and snowy destination
During the week of December 12, 2022, The Blueroom Project team has attended the last meeting of agencies representing Visit Estonia abroad. In addition to sharing experiences, successes, possible improvements, and future activities, they have been able to enjoy the...
Thailand advances in firm step towards full tourism recovery
On December 5 and 6, the management team of The Blueroom Project, participated in the executive meetings, networking lunch and other social events together with the Governor of the Tourism Authority of Thailand, Mr. Yuthasak Supasorn, the managing team for Europe and...
Soccer and Pura Vida
The Blueroom Project encourages to enjoy the passion for football and Pura Vida, on the occasion of the first meeting of the Spanish National Team in the World Cup that will face the Costa Rican National Team. An exclusive action that offers a unique opportunity to...
New Chairman at The Pangaea Network
The Blueroom Project, through its Founder and Chairman Alejandro Pérez-Ferrant, holds the Presidency of the board of directors of The Pangaea Network, the international network of independent agencies in public relations and travel representation pioneer in Europe,...
Estonia is presented in Madrid
On October 27, The Blueroom Project organized an afterwork at "The Nomad House" at Ramses space for the professional Spanish travel sector where the surprising tourist possibilities of Estonia were shown through gastronomy, culture and its extraordinary nature. During...
Closer Madeira
The Blueroom Project in support of the Association for the Promotion of the Autonomous Region of Madeira, with the Delegation of Tourism of Portugal and the Portuguese embassy in Madrid, have organized the event "Flavors and Flowers of Madeira" with a select group of...
Tribute to Costa Rican biodiversity with 20 MINUTES
Last Thursday, September 29, the distributors of the leading free general newspaper in Spain, 20 MINUTOS, paid tribute to the biodiversity and fauna of Costa Rica. Various little animals from the Country of Pura Vida, such as toucans or frogs, were located at the main...
Madeira celebrates International Tourism Day with visitor record arrivals
Madeira also joins the celebrations of World Tourism Day. After July, when tourism in the region reached record levels, with 1 million overnight stays, the first time this number has been recorded per month, the tourism sector continues to be a determining factor and...
Tokyo for everybody
On October 11, Japan will reopen its borders to international tourism without restrictions. Great news for travellers who want to get to know the Land of the Rising Sun that has its capital, Tokyo, as the first obligatory stop. Tradition and modernity for all tastes...
María León, luxury in Santa Eulària des Riu (Ibiza)
The influencer María León has travelled to Santa Eulària des Riu with an itinerary organized by the municipality and coordinated by The Blueroom Project to discover the tradition, gastronomy and lifestyle of the destination with visits to the first hippy market in...
Costa Rica, Platinum Sponsor of the first Hosteltur Sustainable Tourism Agora
Costa Rica will be the main sponsor of the first Agora of Sustainable Tourism, to be organised by the tourism media Hosteltur on October 5 in Barcelona. Costa Rica stands out for being one of the pioneering destinations worldwide for its protection and respect for the...
Thai Nite event in Madrid with full reopening of the destination
The Royal Embassy of Thailand organized an event to enjoy Thai cuisine, traditional dances and a fashion show with silk as the protagonist, with distinguished guests and the press representatives. The Blueroom Project, Tourism Representative of Thailand in Spain, was...
Fashionable Estonia by Juan Duyos
The Baltic country welcomes and inspires the designer who is celebrating his 25th anniversary in style with his “Estonia” collection, which was presented at the latest edition of the Mercedes Benz Fashion Week in Madrid, held on September 14 to 18.The Spanish designer...
K-Week Festival: the Korean wave phenomenon sweeps through Madrid
K-Week welcomed more than 2,500 people who came to enjoy the festival at the Palacio de Neptuno. With full capacity during the two days of the festival, the K-Week brings Korean culture, traditions and ancient art to our country for the second consecutive year. The...
First trips for Visit Estonia
The Blueroom Project, in its role as official representatives of Visit Estonia in Spain, has organized the first press and fam trips. A wide representation of journalists —Viajar, Diari Ara, Meet In, Cadena Ser, Oxígeno, El Periódico and Sobremesa— had the opportunity...
Essential Costa Rica presents its offer of wellness, sports and adventure
Esencial Costa Rica presented to the Spanish press, in the prestigious Villa 22 of the Rosewood Villamagna hotel in Madrid, its offer of well-being, sports and adventure in the heart of nature in the hands of The Blueroom Project and the Sportsman's Club. Thanks to...
Thailand… pulse of life
Check out our latest and inspiring production of all #Thailand has to offer to the world. All with the master direction of Paco Nadal and the unique music talent of Antonio Orozco. #PálpitoDeVida #AmazingThailand #Thainess #MeGustaTailandia #BeingBlueroom
Madrid hosts K-Week in July, the festival to travel to South Korea
Madrid travels to South Korea with the celebration of K-Week from July 8 to 14 in a week full of activities related to South Korean culture, gastronomy and traditions. The objective of the festival is to bring locals and visitors closer to all the attractions that the...
Ibero-America pays tribute to Rafael Alberto Pérez, father of the new strategic theory (NTE)
On May 26th and May 27th , 2022, a Memorial took place for the notable scholar, consultant and advisor of The Blueroom Project, Rafael Alberto Pérez, in which experts from both sides of the Atlantic summarized the contributions that the New Strategic Theory (NTE),...
Presentation of Team Thailand España in Barcelona
The Blueroom Project, as THE official representatives of Tourism of Thailand in Spain, participated in the Team Thailand Spain conference which, with the encouragement of its Excellency, the Ambassador of the kingdom of Thailand, Khun Phantipha, focused its efforts on...
Dubai tourism event and training cycles in Madrid and Barcelona
The Blueroom Project, as a representative of Dubai Tourism for the trade sector, has organized an event in Madrid WHERE it has presented all the news of the destination to an important group of travel agents and tour operators. A cycle of personalized training was...
Fam trip to Dubai to say goodbye to EXPO 2020
Luis López Hita, Tourmundial director and the heads of the Institutional Relations and Training departments of Grupo Viajes El Corte Inglés, were invited by the Blueroom Project and the Dubai Department of Economy and Tourism to a 4-day fam trip, not only to say...
Santa Eulària des Riu, on a “tour” through Spain at the Ibiza Road-Show
More than 200 leading travel agents and tour operators have learned about the beauties of this amazing island in different workshops organized in March and April 2022 in Valencia, Murcia and Alicante on March 22, 23 and 24 as well as in the Andalusian region on April...
#LikeThailand: LuXperience FAM Trips in the Andaman Sea
The Blueroom Project, in its role as official representatives of Thailand Tourism, has organized a media trip and a fam trip of agents in March 2022 in order to show the relaxation of the reopening measures and the splendor of the natural beauty of the Andaman sea...
The Pure Life on TV
The Blueroom Project has designed and implemented a TV Spots campaign within the positioning strategy of the destination in Europe as a Sustainable Tourist Sanctuary, also created by the agency. THE MISSION of this positioning strategy not only seeks to promote the...
The Blueroom Project, Madeira´s new communication and PR agency in Spain
Following its strategic plan, Madeira´s Tourism Office strengthens its presence in the Spanish tourist market through a new alliance with The Blueroom Project, to promote tourism of this Atlantic Island among the Spanish media. After becoming its agency in charge of...
Blueroom starts the year with new client “Visit Estonia”
The Blueroom Project is pleased to welcome Visit Estonia. Our agency, leading other partner offices around the world, is proud to have won the competition to represent this special destination overlooking the Baltic Sea for Spain, Italy and the United States....
Costa Rica celebrates leadership of Spanish visitors to the country at FITUR 2022
Spain Spain stands out as the leading European tourist issuer to the country of Pura Vida. From January to December 2021, 1.347.055 tourists visited the country by all routes, of which 94% (1.270.483) arrived by air. The United States continues to be the most...
TOP Comunicación interviews the CEO of The Blueroom Project and the agency launches its first Spotify Playlist.
Alejandro Pérez-Ferrant as founder and CEO of one of the leading tourism communication consultancies in Spain shares his vision, trajectory and main milestones in an interview with the digital newspaper of reference in Spain specialized in communication and public...
Valencia Tourism launches new website in China
The Blueroom Project and our associate agency based in China, has created for Turismo de Valencia a new corporate website for the Chinese market, a key and important market for the destination. With the aim of facilitating knowledge about the destination and...
Activities for the promotion of Thailand in Spain
The Blueroom Project, as representatives of Thailand Tourism, organised a webinar on the latest entry requirements for the Land of Smiles, as well as a promotional campaign with Expedia Group Spain. The webinar was attended by Qatar Airways, which showcased its latest...
Belvilla presents its Unique Houses
With the support of The Blueroom Project's press office, Belvilla launches this initiative of 23 unique houses, a selection of out-of-the-ordinary accommodations in different parts of Europe. This portfolio of unique houses has its own website where the owners share...
Hurtigruten is Back
With the end of restrictions in Norway for EU travellers, Hurtigruten returns with The Blueroom Project to communicate through different media, social networks and strategic partners of the tourism trade the itineraries (classic and new) that will be navigated, as...
The Blueroom Project organizes two Fam Trips to Dubai within the framework of Expo 2020 Dubai to promote the destination with renowned travel agencies.
As part of the Dubai Department of Tourism, Commerce and Marketing, The Blueroom Project in collaboration with Ávoris Corporación Empresarial organized a Fam Trip to promote the country as a tourist destination among Spanish travelers throughout the month of October....
Blueroom Project CEO’s speech at Proimagen-Futuropa meeting
A few days ago, Alejandro Pérez-Ferrant, CEO of The Blueroom Project, gave a presentation at the Proimagen-Futuropa meeting to a select group of tourism companies from Costa Rica that work with Europe. The event, which took place at the Radisson Hotel in San Jose,...
Alliance campaign between Barcelona & Sevilla
The Blueroom Project has created for Barcelona and Seville a strategic alliance with a foundation to promote both cities internationally. The first objective of this union is to reach a very important key market for both capitals, the French. Under the...
Belvilla: Summer 2021 balance and autumn forecast
According to the latest updated data from Belvilla, The Blueroom Project has reported the latest bookings to the Spanish media, and following the line marked in the pre-summer months, vacation homes reservations have had a slight increase of 3% in Spain for the months...
Spain at the forefront of Costa Rica´s tourism recovery
Costa Rica opened its borders more than a year ago in August 2020, and this last month of August it reached very positive figures, with Spain at the forefront of the European markets with a total of 24,166 Spanish visitors from January to August 2021. Costa...
Madeira positioned as one of the safest destinations in 2021
Madeira has positioned itself as one of the safest and most demanded destinations to travel during the summer of 2021, due to the containment of the pandemic. In fact, it has been nominated as the safest European destination to travel in 2021, according to the list...
Reopening and recovery plans …. A very dynamic and profitable quarter at The Blueroom Project
Months ago, it seemed like a utopia, but the world is returning to a certain normality and so is the travel and tourism sector. On the one hand, with new technologies we are more global than ever in terms of information flows, but at the same time, in everything...
Blueroom promotes Dubai Tourism’s new campaign “Dubai Presents” with Jessica Alba & Zac Efron in Spain
Dubai Tourism launched a spectacular campaign called “Dubai Presents” with Hollywood actors this last August, starring Jessica Alba and Zac Efron. The global campaign, which runs until December, showcases the destination gems through fun short videos directed by the...
Opening of new hotels in Santa Eulària des Riu and the reissue of the Hotels with Charm Guide
The Blueroom Project press department has informed the national media about the opening of new hotels in Santa Eulària des Riu and the reissue of the Charming Hotels Guide, which includes new establishments inspired by the traditional Ibizan architecture. Nativo Ibiza...
Iberojet opens a new direct route from Spain to Costa Rica
As part of the work as representative of Tourism of Costa Rica in Spain, The Blueroom Project has managed the development of this new air route. Iberojet, the airline of Ávoris Corporación Empresarial, has inaugurated a new direct route between Spain and Costa Rica....
Phuket Sandbox – 1st July, 2021: Southeast Asia’s first reopening
The Blueroom Project team, as official representatives of the Tourism Authority of Thailand, has been communicating and educating the Spanish travel trade about the Phuket Sandbox through webinars, newsletters, website, social media and the press office. Those Spanish...
Visit Valencia is promoted all year round in the Chinese market
The Blueroom Project renews its collaboration with Visit Valencia in the Chinese market with its local partner TML. Since 2017 we have been working on the positioning of the city of Valencia in the most important social networks of the Asian giant as well as in the...
Costa Rica Sounds / Barcelona
The Blueroom Project, as the representative of Costa Rica Tourism in Spain, has devised and organized the “Costa Rica Sounds” activity to present the latest developments in the destination as a Sustainable Tourist Sanctuary and announce the expansion of flights from...
Dubai: The influencer Gotzón Mantuliz’s route at your fingertips
Thanks to this activation by The Blueroom Project, as Dubai Tourism official representatives for the travel trade, the renowned influencer, travel expert and TV collaborator ... had the opportunity to visit Dubai in a very special way, that was evidenced by the...
Barcelona & Seville <> Seville & Barcelona Alliance
This is the first time that both cities have come together to promote themselves internationally through the same shared story in culture, gastronomy, sustainability, fashion and literature. ‘It is the beginning of a path of close collaboration between both cities....
Successful participation of our clients in Fitur 2021
The edition of Fitur, this year on spring dates and adapting to the new circumstances, was very fruitful for our clients where we used new strategies, formats and innovative initiatives. We want to thank all our clients, the members of the travel trade and the tourism...
Madeira Tourism trusts The Blueroom Project
Madeira Tourism trusts The Blueroom Project for tourism promotion within the Spanish travel trade sector Following its strategic plan, the Madeira Tourist Board strengthens its presence in the Spanish tourism market through a partnership with The Blueroom Project to...
Costa Rica in the final of the 2021 King’s Cup soccer championship
The Blueroom Project promotes Costa Rica as a "Sustainable Tourism Sanctuary" during the final of the King's Cup between FC Barcelona and Athletic Bilbao, thanks to its presence on the electronic billboards of the La Cartuja stadium in Seville, the venue of the match....
The Blueroom Project presents I Study of Perception on Safe Destinations. Spring 2021-Covid_19
A study carried out among tourism professionals in Spain promoted by the communications and marketing agency The Blueroom Project* places the Maldives, Costa Rica, Seychelles and Greece at the top of the international destinations, by continent, with the best...
Dubai Expo, a Fam Trip to be up to date
The Blueroom Project, as the representative of Dubai Tourism in Spain, has organized a fam trip to Dubai in which nine travel agents from the main tour operators and travel agencies in Spain have participated. During the tour, which took place between March 20...
Afterwork Tokio 2021
The Blueroom Project has organized for Tokyo Tourism its first face-to-face afterwork in Madrid. The representative of Tokyo Tourism in Spain presented the novelties in gastronomy, leisure and culture for 2021, emphasizing the openings and new spaces with which...
Costa Rica Sustainble Tourism Sanctuary
The Blueroom Project, as strategic directors of the Costa Rican Tourism Board (ICT) in Europe, has designed the pan-European strategy "Costa Rica: Sustainable Tourism Sanctuary" in order to encourage travel to Costa...
Belvilla´s Tech bet Strengthened in 2021
The company specializing in vacation home rentals in Europe, Belvilla, has strengthened its reach to national and regional media since it began the relationship with The Blueroom Project in 2019. Among other strategic projects, it highlights the presentation of the...
Santa Eulària, introducing the big route
In addition to its 46 kilometers of coastline and more than 20 beaches, Santa Eulària des Riu has a proposal of activities and sports for all tastes, especially for families to enjoy the sport and nature of Ibiza: up to a total of 12 cycling routes and so far,...
Thailand, deluxe destination
The Blueroom Project is launching a marketing campaign with the aim of showcasing the most exclusive side of the Land of Smiles to a high net-worth audience who, according to the trend, will be the first to take up travel. As marketing representatives of...
Dubai is open – FAM TRIP
Since the destination is open to receive tourists and adapting the format to the Covid19 restrictions, The Blueroom Project launched a familiarization trip organized by the Dubai Department of Tourism, Trade and Marketing (DTCM) with the collaboration of...
FAM TRIP Costa Rica
Costa Rica is one of the few countries in the world that is completely open and requires neither PCR negative nor quarantine for passengers, whether domestic or international, entering the country by air. Taking advantage of this circumstance, last November...
Pura Vida Awards First edition
The Pura Vida Awards, conceived and promoted by The Blueroom Project with Muy Interesante (Zinet Media) as editorial partner, aim to encourage, promote, value and recognize the efforts of those who actively research and work in the conservation and protection of the...
Enjoy Belvilla!
The journalist Cristina Fernandez, contributor to different leading travel and lifestyle media in Spain such as Traveler.es, stayed from September 10th to 13th in a property of the company specialized in vacation home rentals in Europe, Belvilla, as part of the...
Pan-European Project “Costa Rica Sustainable Tourism Sanctuary”
This flagship project, designed by The Blueroom Project is based on a destination positioning strategy in Europe during Covid_19, runs from September 2020 to March 2021 in order to unite cultural aspects of Spain and Costa Rica, through the twinning of two national...
Dubai Tourism Board selects The Blueroom Project
Following its strategic plan, The Dubai Tourism Board, has decided to strengthen its presence in the Spanish market through an agreement with Blueroom for the tourism promotion of this magical destination that opens its borders to tourism on July 7, 2020. In...
On-line contest “Thailand Memories”
With the "Thailand Memories" contest, The Blueroom Project, as official representatives of the Tourism Authority of Thailand / TAT in Spain, developed a strategic and emotional project for users to inspire us through their longing and nostalgia for Thailand and its...
#ISTAYATHOMEWITHHURTIGRUTEN (better known as “Out on the Balcony and Breathe”)
With a clear inspirational and brand awareness objective, the initiative devised by The Blueroom Project arose on the occasion of the confinement to inspire all those who were cooped up at home and encourage them to literally go out on the balcony to breathe,...
Santa Eulària con encanto
The Ibizan municipality of Santa Eulària des Riu presents its new Hotels Guide as the star product for the season and trusts The Blueroom Project for its diffusion among the national media. True to its ecological spirit, Santa Eulària des Riu is committed to...
The Blueroom Project / COVID-19
Dear customers, associates, collaborators, suppliers and friends of the sector, In view of the exceptional nature of this situation, we are sending you our current contingency plan for COVID-19 and we would like to convey to you our firm commitment to society and...
Thailand, the leading Asian destination in the Spanish market in 2019
Once again, Thailand is consolidating its position as the leading Asian destination in the Spanish market. Spanish travelers prefer ‘The Land of Smiles’ among all the Asian destinations. In sum, 189.018 Spaniards travelled to the country during 2019, according to data...
Bless Collection Hotels celebrates two great opening parties in Madrid and Ibiza, with Eugenia Silva as ambassador
BLESS Collection Hotels; the new luxury brand of Palladium Hotel Group, recently celebrated the inauguration of its first two hotels: BLESS Hotel Madrid and BLESS Hotel Ibiza, both belonging to the prestigious firm The Leading Hotels of the World, with Eugenia Silva...
Preparation and presentation to the media of the “VI Barometer of Vacation Rental in Spain 2019” by HomeAway
Last Thursday, July 4, The Blueroom Project participated for the sixth consecutive year in the creation and development of the vacation rental barometer, presented by HomeAway, the online vacation rental expert platform. This new report has allowed knowing the...
Week of Costa Rica in Bilbao
"The week of Costa Rica in Bilbao" has been celebrated during the first week of June. This event was focused on presenting the destination in the Flag Ship Store of the group Azul Marino Viajes located in Ayala Street of Bilbao, where different activities were carried...
The Blueroom Project appointed the PR agency for Hilton Tangier Al Houara Resort & Spa in Spain
Hilton Tangier Al Houara Resort & Spa has selected The Blueroom Project as a communication and public relations agency in Spain. The hotel, which has just opened its doors in Tangier, is the third of the group in Morocco. The new complex, located in a protected...
Antonio Orozco gets away a few days in Thailand with The Blueroom Project
December was the month chosen by Antonio Orozco to take a break from his intense tour and recordings of the talent show The Voice. The Blueroom Project, as official representatives in Spain of the Tourism Authority of Thailand (TAT) managed those days of rest in the...
The Spanish fashion designer Juan Duyos, inspired by Costa Rica for his next “Haute Couture” collection
The Spanish fashion designer, Juan Duyos, has been inspired by Costa Rica to create his next “Haute Couture” collection, which will be presented in the next edition of Mercedes-Benz Madrid Fashion Week. The project, under the name of "A Designer, a Princess and a...
The Blueroom Project presents new solutions and services in the emerging markets of China, India and Eastern Europe
Given the growing competition for Spain from destinations such as Turkey, Egypt, Greece, Tunisia, Morocco, Croatia or Bulgaria, The Blueroom Project presents new solutions for tourism consulting and marketing in the emerging markets of China, India and Eastern Europe...
The clients of The Blueroom Project excel in FITUR 2019
The latest edition of FITUR has brought a great success to the diverse portfolio of Premium clients and key brands of tourism, luxury and lifestyle where The Blueroom Project manages their communication and marketing. Firstly, two destinations were awarded in the...
The Blueroom Project presents the I edition of “Analysis on Gastronomic Tourism 2018”
The Blueroom Project has published the I edition of “Analysis on Gastronomic Tourism 2018” at a national level. It is research on patterns about travels through culinary experiences with the aim to evaluate the evolution of this market and provide a forecast for the...
A new book by Rafael Alberto Pérez: “Estrategar: Vivir la estrategia” (“Being strategic. Living the strategy”)
Rafael Alberto Pérez has launched his new book “Estrategar: Vivir la estrategia” (“Being strategic. Living the strategy”) in a Keynote Speech given during the celebration of the 33rd International Congress of Public Relations organised by CONFIARP in Argentina last...
Costa Rica Week Celebration in Madrid
On the occasion of the International Day of Tourism which took place last September 27th, the Costa Rican Tourism Institute (ICT) has celebrated “The Week of Costa Rica in Madrid”. This event has been focused on presenting this destination to the public in general...
The Blueroom Project, selected as the Communications Agency for the new brand ‘BLESS Collection Hotels’ of the Palladium Hotel Group
The Blueroom Project has been selected as the Communications Agency for ‘BLESS Collection Hotels’, a new hotel brand of the Palladium Hotel Group targeted at the contemporary luxury market. The first Bless Collection Hotels property will open in Madrid in November...
PARAMOUNT Miami Worldcenter skyrise prepares for the future of flying cars
PARAMOUNT Miami Worldcenter developer Dan Kodsi is preparing for the future of urban aviation by making modifications to the rooftop design of the tower in order to accommodate a 5,000-square-foot Skyport atop his new 60-story downtown Miami high-rise. A veteran...
Japan and fashion on the Spanish National Television (TVE)
On January 16, the Japan National Tourism Organisation (JNTO) and the Embassy of Japan in Spain held an event to celebrate the 150th anniversary of diplomatic relations between Spain and Japan, in which tourism, culture, sport and fashion were the main protagonists....
The Blueroom Project presents the New Strategic Theory – NTE in Asia
Two members of The Blueroom Projectґs team, our senior strategic expert - PhD. Emeritus Professor - Rafael Alberto Pérez and our CEO, Alejandro Pérez-Ferrant, lecturing as guest professors in February at the prestigious Chulalongkorn University in Bangkok teaching...
New book Strategic Management in Tourism is coming out
New international book on strategic management in tourism, with the participation of The Blueroom Project, is coming out! The Blueroom Project collaborates on the 3rd edition of Strategic Management in Tourism through the work of Rafael Alberto Pérez and Alejandro...
Multi-disciplinary successful performance by The Blueroom Project at Fitur 2018
During the last edition of FITUR, The Blueroom Project has successfully managed the communications and marketing of a very diverse list of premium clients and relevant brands of the tourism, luxury and lifestyle sector. The Fair was the showcase for Tourism Authorithy...
Merry Christmas and happy new year!
The Blueroom Project's team wish you a Merry Christmas and our best wishes for 2018.
Spanish star actress, Blanca Suárez, and top international footballer, Dani Carvajal, discovered Thailand and Costa Rica with The Blueroom Project
Last summer, The Blueroom Project, as official representatives in Spain of the Tourism Authority of Thailand (TAT) and representative agency of the Costa Rica Tourism Institute (ICT) organized the dream trips of two of the most popular celebrities in the country:...
Qatar Airways, Tourism of Japan, Trasmediterránea and South African Tourism, new clients of The Blueroom Project
In the last five months, The Blueroom Project has won in competitions these four important accounts and is consolidated as the leading boutique consultancy of communications and tourism marketing in Spain. The agency expands its global network in China, South Africa...
Qatar Airways and Tokyo awarded at Condé Nast Traveler Awards
On May 4th, the Condé Nast Traveler Awards were held at the Ritz Hotel in Madrid, where the most renowned companies, destinations and personalities of the national and international tourism sector of the year were honored. In this celebration 23 different categories...
Pura Vida University is launched
The ICT - Costa Rican Tourism Institute - presented during the last edition of FITUR 2017 their new tool and commitment with the tourism industry professionals in Europe, Pura Vida University. This platform will be launched at European level and Spain is the...
A HomeAway campaign selected as one of the best marketing & communications strategies of 2016 by IP Mark magazine
The leader magazine specialized in marketing and communications IP Mark has selected a campaign of HomeAway within the section of tourist companies as one of the best strategies of 2016. IP Mark rewards the outstanding creativity to professionals in the advertising...
Thai Night: Local Experiences
During the last edition of FITUR 2017, The Blueroom Project, as Tourism Authority of Thailand Representatives in Spain organised the Thai Night: Local Experiences. In this event, attended by over 130 guests, it was possible to enjoy the local culture thanks to several...
TopRural presents its 7 Rural Wonders 2016
The event brought together more than 20 key media outlets, as well as the authorities of the different finalist municipalities. So far The Blueroom Project has generated a great media impact of the campaign exceeding 500 cuttings. TopRural, the leading rural...
Merry Christmas!
The Blueroom Project's team wish you a Merry Christmas and a year 2017 full of happiness!