The Country of Smile has recently published its statistics at the end of 2023, in which Spain is in the top 5 of the main European issuing markets with 152,738 visitors (+81% compared to 2022, when 84,212 traveled to the Country of Smile Spanish) and of greater growth. According to the Tourism Authority of Thailand, during 2023, the Spanish traveler spent an average of 57,635 baht per person per trip in Thailand (just over 1,500 euros), with an average stay of 15.07 nights. Her favorite activities include Thai cuisine, historical sightseeing, beach, massage and spa, and snorkeling.