Thailand strengthens its position as a leading destination for Spanish travelers
On November 11 in Madrid, The Blueroom Project, as the Official Representatives of the Tourism Authority of Thailand (TAT) in Spain, hosted the presentation of the "Amazing Thailand Grand Tourism & Sports Year 2025". This initiative aims to address tourism...
The Ibizan municipality of Santa Eulària des Riu will host the XI Tourism Forum: Innovation and Opportunity
On November 21, Ibiza will host the XI Tourism Forum, a key event that will bring together industry experts to discuss the future of tourism under the theme "Innovation and Opportunity." Throughout the day, business leaders, authorities, and specialists will debate...
The World’s Most Beautiful Sea Voyage with Hurtigruten
Hurtigruten, in collaboration with The Blueroom Project, has organized a successful press trip that brought together prominent journalists from outlets such as Prensa Ibérica, Oxígeno, Viajes National Geographic, La Vanguardia, and Condé Nast Traveler. During this...
Savoy Signature debuts in Barcelona with the exclusive “Savoy Talks” event
On September 26th, the Madeiran hotel chain Savoy Signature successfully hosted the "Savoy Talks" at the exclusive Soho House in Barcelona. A select group of high-profile journalists attended this event, where Ricardo Madias-Farinha, the chain's Commercial Director,...
The Chef, Pepe Rodríguez, and The Race Driver, Dani Clos, discover the charms of Madeira with The Blueroom Project
In collaboration with The Blueroom Project, renowned chef Pepe Rodríguez and former Formula 1 driver Dani Clos, along with their families, recently discovered the splendor of Madeira and the luxurious Savoy Signature hotel chain. This journey provided them not only...
The Blueroom Project at #Tatap2025: New strategies for Tourism Thailand
Once again, The Blueroom Project, representing the Spanish tourism market, has participated through its CEO, Alejandro Pérez-Ferrant, in #Tatap2025, the annual Tourism Authority of Thailand meetings focused on information, discussion, strategy, and planning for 2025....
“Santa Eulària: The paradise of family tourism presents its guide to sea activities.”
Santa Eulària, in Ibiza, offers easy maritime activities for the whole family, including snorkeling, kayaking, and diving. Snorkeling routes in S’Estanyol, S’Argamassa, and Es Niu Blau are ideal for all ages, with shallow waters and abundant marine life. Kayaking...
Blueroom analyses tourism communication trends for TOP Comunicación
Our colleague Beatriz Miró, among other specialists, analyzes the latest summer tourism communication trends for TOP Comunicación, highlighting the personalization of experiences, digitalization, the rise of wellness tourism, the growth of domestic tourism, and the...
Our client “The Reserve” recognized Best New Hotel 2024 at the Condé Nast Traveler Spain Awards
The Reserve, the new luxury hotel by the Madeiran hotel chain Savoy Signature, has been recognized "Best New Hotel 2024" by Condé Nast Traveler Spain magazine. This award, voted on by readers, highlights the hotel's concept of "luxury within luxury," offering a highly...
An unforgettable 96-day trip with Hurtigruten: from arctic fjords to antarctic glaciers
Hurtigruten, a leader in expedition cruises, announces its most ambitious voyage yet: a 96-day expedition aboard the MS Roald Amundsen, with a single departure on August 4th. The journey will take passengers from the Arctic to Antarctica, visiting countries such as...
Spain resumes direct flights to Thailand after 9 years
As part of its role as the representative of Thailand Tourism in Spain, The Blueroom Project has driven the development of a new air route. After many months of planning and intensive work, and with a strategic vision to bring the jewel of Southeast Asia closer to...
Madeira renovates its partnership with The Blueroom Project to promote its tourism in Spain
Madeira renovates its trust in The Blueroom Project to continue promoting its tourism among the Spanish media, thus reinforcing its commitment to the Spanish market. This decision underlines the successful partnership initiated in May 2021 and highlights the strategic...
Hurtigruten welcomes spring with an exclusive event in Madrid
On April 18, The Blueroom Project, Hurtigruten's communications agency in Spain, organized an exclusive event in the heart of Madrid. The venue was the iconic CoolRooms Palacio de Atocha hotel, where 35 professionals from the professional travel industry gathered to...
Visit Valencia’s promotion on Chinese Social Networks
The Blueroom Project, in collaboration with our international partners, continues to strengthen the positioning of the city of Valencia on the most important and influential social networks in China such as Weibo and WeChat, an example of our capacity in tourism...
Visit Estonia Presstrip to Tallinn for Finnair’s Centenary
The Blueroom Project, as official representatives of Visit Estonia in Spain and on the occasion of Finnair's 100th anniversary, has organized a press trip in which a careful selection of media —Expansión, El Mundo Viajes, 20 Minutos, El Periódico and ABC Viajar— had...
Santa Eulària brings Ibizan culture to Madrid
The municipality of Santa Eulària des Riu (Ibiza) has presented its 2024 agenda full of gastronomy, leisure, active tourism and cultural events with its major Carmen Ferrer at the prestigious Umusic Hotel in Madrid. For these spring events in the capital, the...
Savoy Signature is consolidated in Spain
The hotel collection from the island of Madeira, Savoy Signature, consolidates its presence in Spain through high-value media coverage with the latest news from the company about its latest ultra-luxury opening, The Reserve, in leading general media such as El Mundo;...
HURTIGRUTEN, the reputation of “THE BEST” CRUISE COMPANY
Hurtigruten Spain has been awarded in the Cruceroadicto Awards, based on the personal experiences of travelers who choose the winners with their votes. The Norwegian cruise company has obtained the first place in the “Best Expedition Cruise Company” category and the...
Jamaica drives Spanish investment
The delegation of the Caribbean island, headed by the Minister of Tourism, Hon. Edmund Bartlett, has visited Spain again on the occasion of the international tourism fair Fitur, with the opportunity to meet with different media outlets as well as some of the main...
Networking with Thailand
On the occasion of the celebration of Fitur 2024, on January 25, The Blueroom Project organized for its client Tourism Authority of Thailand (TAT) a meeting with the travel trade sector, attended by the main tour operators and travel agencies specialized in Thailand...
A little piece of Ibiza culture in Madrid
The Blueroom Project managed, one year more, the participation of the Santa Eulària des Riu City Council (Ibiza) in Fitur, where it presented its main news, having the opportunity to meet with the main representatives of the tourism sector and the media during...
Costa Rica, “National Geographic” destination
On the occasion of the recognition of Costa Rica as the “Best Latin American Destination” in the 2023 National Geographic Travel Readers' Awards, The Blueroom Project organized with VNG support an event at La Real Fábrica de Tapices in Madrid, within Fitur fair, which...
Hurtigruten for all audiences
The Norwegian shipping company Hurtigruten strengthens its position in the Spanish market through strategic alliances with leading partners in the professional tourism sector. The Blueroom Project, Hurtigruten's communication and marketing agency in Spain, has carried...
Santa Eulària des Riu: Ibiza for the whole year
With the intention of becoming a year-round destination, the village of the island of Ibiza, Santa Eulària des Riu, proposes a series of plans to enjoy in the coming months. Wineries, tradition, markets, gastronomic routes or sports with views, along with an intense...
The best island destination in the world
Madeira has been chosen the “Best Island Destination in the World” for the ninth consecutive time in the latest edition of the World Travel Awards. The award is considered the consolidation of recognition of the work of the tourism sector of the Portuguese autonomous...
Costa Rica focused on social tourism
Costa Rica has been selected to host the World Congress from October 23 to 25, 2024, a decision made unanimously by the Board of Directors of the Social Tourism Organization (ISTO), during a meeting held in Brussels last November. The choice of Costa Rica is based on...
Chiang Rai and Suphan Buri, new UNESCO Creative Cities
Chiang Rai and Suphan Buri join the “UNESCO Creative Cities Network” (UCCN) in Thailand, thus joining the five existing ones in the Land of Smiles (Phuket, Chiang Mai, Bangkok, Sukhothai and Phetchaburi). Both cities have been included and recognized, along with 53...
Thailand keeps growing in Spanish visitors
The Country of Smile has recently published its statistics at the end of 2023, in which Spain is in the top 5 of the main European issuing markets with 152,738 visitors (+81% compared to 2022, when 84,212 traveled to the Country of Smile Spanish) and of greater...
Merry Christmas on our 20th anniversary!
With our traditional digital Christmas card, and within the celebrations of our XX Anniversary, the Blueroomers wish you... Merry Christmas and Happy New Year 2024!
Greater tourist demand and deseasonalization, keys to post-pandemic recovery in 2024
On the occasion of its 20th anniversary, the communication agency The Blueroom Project has prepared an analysis based on an express survey between professionals from the main companies in the sector and specialized press, relating to the “Perception on the evolution...
The Blueroom Project collaborates on a new theoretical-practical book on the New Strategic Theory
FISEC and the DIRCOM Latin America Group; The two, in synergy, and this time with the Master's Degree in Communication from the Sergio Arboleda University of Colombia, deliver to the academic community and organizations in general, this book that summarizes the...
Madeira with an Enduro bike with Jesús Calleja
The adventurer and television presenter Jesús Calleja traveled to Madeira at the end of September to carry out a tourism promotion action through the MOUNTAIN BIKE – ENDURO activity in the Atlantic destination on a route designed by Madeira Tourism. The purpose of...
Discounts of up to 50% with Hurtigruten’s Black Friday
Hurtigruten, the Norwegian cruise line has launched its biggest Black Friday offer to date, offering discounts of up to 50%. The promotion covers bookings made between 17 and 30 November and applies to sailings scheduled between 1 January 2024 and 31 March 2025....
Loi Krathong in Thailand, a festival with a taste of tradition
The Loy Krathong Festival is about to shine once again in the heart of Thailand. Millions of people across the country are preparing to celebrate this traditional holiday that pays homage to Mae Khongkha, the Hindu goddess of waters. Although the celebrations begin a...
Autumn festivities in Santa Eulària des Riu (Ibiza)
Autumn is a time to share and show the traditions of the Ibizan municipality of Santa Eulària des Riu. For example, the village of Sant Carles de Peralta has two important events: on the one hand, on October, 28 it will celebrate the VII edition of the Squid...
Spain, leader tourist European market to Madeira
Spanish visitors choose Madeira as a holiday destination, as indicated by the latest figures released by the Madeira Promotion Association (APM): from January to June, Spain registers an increase compared to the same period in 2022 in both number of guests (+54.5%),...
The Reserve, bienvenidos al “lujo dentro del lujo”
“The Reserve” es el nuevo concepto de lujo exclusivo que Savoy Signature, uno de los grupos hoteleros más importantes de Madeira, brindará al viajero a partir del próximo 1 de diciembre. En su apuesta por el servicio más personalizado y con el que marca la diferencia...
Hurtigruten Group, the best cruise company in “green”, social and corporate management
Hurtigruten Group has received the best ESG (Environment, Social and Governance) rating for a cruise company following an evaluation by Morningstar Sustainalytics, a research, ratings and data company. This rating is the result of its commitment in favor of reducing...
Thailand conquers Barcelona
The “Amazing Thailand Fest 2023”, organized by the Tourism Authority of Thailand (TAT), attracted more than 3,500 people over the past weekend in Barcelona. This event outlined the thai cultural offer presenting folk dances, craft workshops, Muay Thai shows and a...
Hurtigruten keeps celebrating its 30th anniversary
In 2023, Hurtigruten continues to bet on strategic alliances with leading media in the sector in Spain to consolidate itself as a leading exploration cruise company with a sustainable and experiential philosophy. In the year of its 130th anniversary, the company is...
Exclusive retreat in Madeira
Savoy Signature, one of the main hotel groups on the island of Madeira, has visited Spain for the first time to present to more than 40 media, celebrities and bloggers "The Reserve", a new category of highly personalized and exclusive accommodation, to differentiate...
First time in Thailand
The Tourism Authority of Thailand (TAT) and The Blueroom Project, as official representatives of Tourism Thailand in Spain, have organized a press trip to Thailand from June 1 to 8, visiting Bangkok, Phuket and Samui to show the Spanish media which had not visited the...
Estonia, fashionable destination
The Blueroom Project, as official representatives of Visit Estonia in Spain, organized a press trip and a fam trip for travel agents last May. A careful selection of media —National Geographic Travel, Radio Euskadi, Sport Life, Beef, Oxígeno and Condé Nast— had the...
Amazing Thailand Fest 2023 in Barcelona
The history, culture, gastronomy, Asian luxury, and friendliness of Thailand come to Barcelona. From 30 June to 2 July, the Tourism Authority of Thailand is organizing Amazing Thailand Fest in the heart of Barcelona, in Plaça Rosa dels Vents. With free admission from...
The Blueroom Project with childhood
The Blueroom Project has joined UNICEF's “Pymes Amigas” solidarity project as a new collaborating company and supporting the work that the United Nations agency does in defense of children's rights in developing countries. The program, which already has 124 companies...
Our Project “Estonia by Duyos” wins the Silver Egg Award in Estonia
Last Friday, May 12th, the XXV Edition of the "Golden Egg Awards 2023", considered the largest creative festival in Estonia, was held in Tallinn, where the project "Estonia by Duyos" presented by Visit Estonia and created and executed by The Blueroom Project took...
Visit Estonia blossoms in Madrid’s spring with its annual workshop
On April 13, a working lunch and spring roadshow with Estonian companies, press media and Spanish travel agencies was held in Madrid, on the terrace of the Gingko Garden. During the event, the guests (almost thirty travel agents) were able to learn first-hand about...
“Little Bits” by Orozco in Madeira
The Madeira Tourist Office and the Savoy Signature hotel group from Madeira, through The Blueroom Project, welcomed the Spanish singer-songwriter Antonio Orozco during the Easter holidays. In addition to enjoying the beauty and nature of the Atlantic destination, the...
500Rai presents its Thai-style floating glamping in the heart of Madrid
With the presence of its Managing Director Mr Atirat Danphatharaworawat, the 500RAI Floating Resort has been presented to more than twenty representatives of the professional tourism sector and national travel trade sector press at a Thai evening in Madrid organized...
Belvilla by OYO: More incomes for owners
The holiday rental expert Belvilla by OYO has recently analyzed the income generated by properties in different European countries and one conclusion is clear: renting a holiday home in Spain is still a good investment. The company has compared the rental income of...
Hurtigruten celebrates its 130th anniversary with new routes for the Spanish market
Through strategic alliances with prominent partners in the professional tourism sector, the Norwegian shipping company Hurtigruten strengthens its presence in the Spanish market this 2023, the year in which it celebrates its 130th anniversary. The Blueroom Project, as...
Pangaea Network celebrates 16-year anniversary with new website and new international services
Pangaea Network celebrates 16 years as the original international network of representation, communication and tourism marketing. Boutique and independent, the network is a pioneer in Europe, with a presence in more than 30 international markets. The non-profit...
Visit Estonia reinforces its offer spring / summer 2023
Through strategic alliances with leading partners in the professional tourism sector, Estonia strengthens its presence in the Spanish market this 2023. The Blueroom Project as official representatives of Estonian Tourism in Spain has formalized collaboration...
Today, 40% of all web traffic is fake traffic
New service for detecting and blocking fake web traffic (organic or from paid marketing / programmatic actions, S M, search, affiliates ... /) Always with aim to propose the best solutions in the field of marketing and communications, from The Blueroom Project we have...
Success of The Blueroom Project’s clients at FITUR 2023
This latest edition of the fair leaves us endearing reunions, the desire of people to travel, professional optimism and a lot of desire to undertake and surprise. Our clients, Costa Rica, Thailand, Estonia, Jamaica, Tokyo, Madeira, Santa Eulalia del Rio, Hurtigruten,...
The Blueroom Project welcomes Savoy Signature
Since the beginning of the twentieth century, the first Savoy hotel became a benchmark of luxury and distinction in the heart of Funchal among visitors to Madeira. Today, the Savoy Signature brand remains a prominent name in the hotel landscape of the autonomous...
All Blueroomers wish you Merry Christmas! With our minds set on our 20th anniversary in 2023
The entire team of The Blueroom Project, we wish you... Merry Christmas and Happy New Year 2023! With our traditional digital Christmas card. In 2023 we enter the year of our 20th anniversary in which great new travel adventures and many novelties await us.
Costa Rica, Viajar Magazine – Sustainable Tourism Award 2022 to the International Sustainable Destination
The magazine Viajar, of the Prensa Ibérica publishing group, celebrated on December 15, 2022 the Sustainable Tourism Travel Awards, at the Rosewood Villa Magna Hotel in Madrid. A meeting to reward the work of initiatives destinations and public or private...
Visit Estonia celebrates Christmas by welcoming all its representation agencies abroad in its idyllic and snowy destination
During the week of December 12, 2022, The Blueroom Project team has attended the last meeting of agencies representing Visit Estonia abroad. In addition to sharing experiences, successes, possible improvements, and future activities, they have been able to enjoy the...
Thailand advances in firm step towards full tourism recovery
On December 5 and 6, the management team of The Blueroom Project, participated in the executive meetings, networking lunch and other social events together with the Governor of the Tourism Authority of Thailand, Mr. Yuthasak Supasorn, the managing team for Europe and...
Soccer and Pura Vida
The Blueroom Project encourages to enjoy the passion for football and Pura Vida, on the occasion of the first meeting of the Spanish National Team in the World Cup that will face the Costa Rican National Team. An exclusive action that offers a unique opportunity to...
New Chairman at The Pangaea Network
The Blueroom Project, through its Founder and Chairman Alejandro Pérez-Ferrant, holds the Presidency of the board of directors of The Pangaea Network, the international network of independent agencies in public relations and travel representation pioneer in Europe,...
Estonia is presented in Madrid
On October 27, The Blueroom Project organized an afterwork at "The Nomad House" at Ramses space for the professional Spanish travel sector where the surprising tourist possibilities of Estonia were shown through gastronomy, culture and its extraordinary nature. During...
Closer Madeira
The Blueroom Project in support of the Association for the Promotion of the Autonomous Region of Madeira, with the Delegation of Tourism of Portugal and the Portuguese embassy in Madrid, have organized the event "Flavors and Flowers of Madeira" with a select group of...
Tribute to Costa Rican biodiversity with 20 MINUTES
Last Thursday, September 29, the distributors of the leading free general newspaper in Spain, 20 MINUTOS, paid tribute to the biodiversity and fauna of Costa Rica. Various little animals from the Country of Pura Vida, such as toucans or frogs, were located at the main...
Madeira celebrates International Tourism Day with visitor record arrivals
Madeira also joins the celebrations of World Tourism Day. After July, when tourism in the region reached record levels, with 1 million overnight stays, the first time this number has been recorded per month, the tourism sector continues to be a determining factor and...
Tokyo for everybody
On October 11, Japan will reopen its borders to international tourism without restrictions. Great news for travellers who want to get to know the Land of the Rising Sun that has its capital, Tokyo, as the first obligatory stop. Tradition and modernity for all tastes...
María León, luxury in Santa Eulària des Riu (Ibiza)
The influencer María León has travelled to Santa Eulària des Riu with an itinerary organized by the municipality and coordinated by The Blueroom Project to discover the tradition, gastronomy and lifestyle of the destination with visits to the first hippy market in...
Costa Rica, Platinum Sponsor of the first Hosteltur Sustainable Tourism Agora
Costa Rica will be the main sponsor of the first Agora of Sustainable Tourism, to be organised by the tourism media Hosteltur on October 5 in Barcelona. Costa Rica stands out for being one of the pioneering destinations worldwide for its protection and respect for the...
Thai Nite event in Madrid with full reopening of the destination
The Royal Embassy of Thailand organized an event to enjoy Thai cuisine, traditional dances and a fashion show with silk as the protagonist, with distinguished guests and the press representatives. The Blueroom Project, Tourism Representative of Thailand in Spain, was...
Fashionable Estonia by Juan Duyos
The Baltic country welcomes and inspires the designer who is celebrating his 25th anniversary in style with his “Estonia” collection, which was presented at the latest edition of the Mercedes Benz Fashion Week in Madrid, held on September 14 to 18.The Spanish designer...
K-Week Festival: the Korean wave phenomenon sweeps through Madrid
K-Week welcomed more than 2,500 people who came to enjoy the festival at the Palacio de Neptuno. With full capacity during the two days of the festival, the K-Week brings Korean culture, traditions and ancient art to our country for the second consecutive year. The...
First trips for Visit Estonia
The Blueroom Project, in its role as official representatives of Visit Estonia in Spain, has organized the first press and fam trips. A wide representation of journalists —Viajar, Diari Ara, Meet In, Cadena Ser, Oxígeno, El Periódico and Sobremesa— had the opportunity...
Essential Costa Rica presents its offer of wellness, sports and adventure
Esencial Costa Rica presented to the Spanish press, in the prestigious Villa 22 of the Rosewood Villamagna hotel in Madrid, its offer of well-being, sports and adventure in the heart of nature in the hands of The Blueroom Project and the Sportsman's Club. Thanks to...
Thailand… pulse of life
Check out our latest and inspiring production of all #Thailand has to offer to the world. All with the master direction of Paco Nadal and the unique music talent of Antonio Orozco. #PálpitoDeVida #AmazingThailand #Thainess #MeGustaTailandia #BeingBlueroom
Madrid hosts K-Week in July, the festival to travel to South Korea
Madrid travels to South Korea with the celebration of K-Week from July 8 to 14 in a week full of activities related to South Korean culture, gastronomy and traditions. The objective of the festival is to bring locals and visitors closer to all the attractions that the...
Ibero-America pays tribute to Rafael Alberto Pérez, father of the new strategic theory (NTE)
On May 26th and May 27th , 2022, a Memorial took place for the notable scholar, consultant and advisor of The Blueroom Project, Rafael Alberto Pérez, in which experts from both sides of the Atlantic summarized the contributions that the New Strategic Theory (NTE),...
Presentation of Team Thailand España in Barcelona
The Blueroom Project, as THE official representatives of Tourism of Thailand in Spain, participated in the Team Thailand Spain conference which, with the encouragement of its Excellency, the Ambassador of the kingdom of Thailand, Khun Phantipha, focused its efforts on...
Dubai tourism event and training cycles in Madrid and Barcelona
The Blueroom Project, as a representative of Dubai Tourism for the trade sector, has organized an event in Madrid WHERE it has presented all the news of the destination to an important group of travel agents and tour operators. A cycle of personalized training was...
Fam trip to Dubai to say goodbye to EXPO 2020
Luis López Hita, Tourmundial director and the heads of the Institutional Relations and Training departments of Grupo Viajes El Corte Inglés, were invited by the Blueroom Project and the Dubai Department of Economy and Tourism to a 4-day fam trip, not only to say...
Santa Eulària des Riu, on a “tour” through Spain at the Ibiza Road-Show
More than 200 leading travel agents and tour operators have learned about the beauties of this amazing island in different workshops organized in March and April 2022 in Valencia, Murcia and Alicante on March 22, 23 and 24 as well as in the Andalusian region on April...
#LikeThailand: LuXperience FAM Trips in the Andaman Sea
The Blueroom Project, in its role as official representatives of Thailand Tourism, has organized a media trip and a fam trip of agents in March 2022 in order to show the relaxation of the reopening measures and the splendor of the natural beauty of the Andaman sea...
The Pure Life on TV
The Blueroom Project has designed and implemented a TV Spots campaign within the positioning strategy of the destination in Europe as a Sustainable Tourist Sanctuary, also created by the agency. THE MISSION of this positioning strategy not only seeks to promote the...
The Blueroom Project, Madeira´s new communication and PR agency in Spain
Following its strategic plan, Madeira´s Tourism Office strengthens its presence in the Spanish tourist market through a new alliance with The Blueroom Project, to promote tourism of this Atlantic Island among the Spanish media. After becoming its agency in charge of...
Blueroom starts the year with new client “Visit Estonia”
The Blueroom Project is pleased to welcome Visit Estonia. Our agency, leading other partner offices around the world, is proud to have won the competition to represent this special destination overlooking the Baltic Sea for Spain, Italy and the United States....
Costa Rica celebrates leadership of Spanish visitors to the country at FITUR 2022
Spain Spain stands out as the leading European tourist issuer to the country of Pura Vida. From January to December 2021, 1.347.055 tourists visited the country by all routes, of which 94% (1.270.483) arrived by air. The United States continues to be the most...
TOP Comunicación interviews the CEO of The Blueroom Project and the agency launches its first Spotify Playlist.
Alejandro Pérez-Ferrant as founder and CEO of one of the leading tourism communication consultancies in Spain shares his vision, trajectory and main milestones in an interview with the digital newspaper of reference in Spain specialized in communication and public...
Valencia Tourism launches new website in China
The Blueroom Project and our associate agency based in China, has created for Turismo de Valencia a new corporate website for the Chinese market, a key and important market for the destination. With the aim of facilitating knowledge about the destination and...
Activities for the promotion of Thailand in Spain
The Blueroom Project, as representatives of Thailand Tourism, organised a webinar on the latest entry requirements for the Land of Smiles, as well as a promotional campaign with Expedia Group Spain. The webinar was attended by Qatar Airways, which showcased its latest...
Belvilla presents its Unique Houses
With the support of The Blueroom Project's press office, Belvilla launches this initiative of 23 unique houses, a selection of out-of-the-ordinary accommodations in different parts of Europe. This portfolio of unique houses has its own website where the owners share...
Hurtigruten is Back
With the end of restrictions in Norway for EU travellers, Hurtigruten returns with The Blueroom Project to communicate through different media, social networks and strategic partners of the tourism trade the itineraries (classic and new) that will be navigated, as...
The Blueroom Project organizes two Fam Trips to Dubai within the framework of Expo 2020 Dubai to promote the destination with renowned travel agencies.
As part of the Dubai Department of Tourism, Commerce and Marketing, The Blueroom Project in collaboration with Ávoris Corporación Empresarial organized a Fam Trip to promote the country as a tourist destination among Spanish travelers throughout the month of October....
Blueroom Project CEO’s speech at Proimagen-Futuropa meeting
A few days ago, Alejandro Pérez-Ferrant, CEO of The Blueroom Project, gave a presentation at the Proimagen-Futuropa meeting to a select group of tourism companies from Costa Rica that work with Europe. The event, which took place at the Radisson Hotel in San Jose,...
Alliance campaign between Barcelona & Sevilla
The Blueroom Project has created for Barcelona and Seville a strategic alliance with a foundation to promote both cities internationally. The first objective of this union is to reach a very important key market for both capitals, the French. Under the...
Belvilla: Summer 2021 balance and autumn forecast
According to the latest updated data from Belvilla, The Blueroom Project has reported the latest bookings to the Spanish media, and following the line marked in the pre-summer months, vacation homes reservations have had a slight increase of 3% in Spain for the months...
Spain at the forefront of Costa Rica´s tourism recovery
Costa Rica opened its borders more than a year ago in August 2020, and this last month of August it reached very positive figures, with Spain at the forefront of the European markets with a total of 24,166 Spanish visitors from January to August 2021. Costa...
Madeira positioned as one of the safest destinations in 2021
Madeira has positioned itself as one of the safest and most demanded destinations to travel during the summer of 2021, due to the containment of the pandemic. In fact, it has been nominated as the safest European destination to travel in 2021, according to the list...
Reopening and recovery plans …. A very dynamic and profitable quarter at The Blueroom Project
Months ago, it seemed like a utopia, but the world is returning to a certain normality and so is the travel and tourism sector. On the one hand, with new technologies we are more global than ever in terms of information flows, but at the same time, in everything...
Blueroom promotes Dubai Tourism’s new campaign “Dubai Presents” with Jessica Alba & Zac Efron in Spain
Dubai Tourism launched a spectacular campaign called “Dubai Presents” with Hollywood actors this last August, starring Jessica Alba and Zac Efron. The global campaign, which runs until December, showcases the destination gems through fun short videos directed by the...
Opening of new hotels in Santa Eulària des Riu and the reissue of the Hotels with Charm Guide
The Blueroom Project press department has informed the national media about the opening of new hotels in Santa Eulària des Riu and the reissue of the Charming Hotels Guide, which includes new establishments inspired by the traditional Ibizan architecture. Nativo Ibiza...