HX Expeditions launches new discounts on its standout voyages
Our client HX Expeditions has launched a new discount campaign inviting travellers to explore some of the most remote corners of the planet, with the greatest comfort, services and even scientific equipment to get to know the natural wonders of each destination in depth. Currently, for bookings made up to 9 November 2026, the company […]
The other side of Oman: The Blueroom Project’s Fam Trip to the Dhofar region
Alejandro, CEO of The Blueroom Project, and María, Managing Director, have recently travelled to the Dhofar region to experience its main attractions first-hand and continue working on positioning Oman among Spanish travellers. The itinerary made it possible to explore some of the region’s most representative landscapes, whose beauty is completely different from the image usually […]
More Than Half of the Ibero-American Tourism Industry Defines the Most Valuable Traveller by Repeat Business, Not by Spending
The Blueroom Project has presented The Most Valuable Traveller in Ibero-America, an international study conducted in July 2026 among more than 200 tourism professionals from Spain (50.6%), Portugal (26.51%) and Latin America (22.89%). Of those surveyed, 92.8% work in DMCs, tour operators or travel agencies. Developed through the alliance with Tourism & MICE Communications and […]
Thailand wraps up Amazing Thailand Fest 2026: The Wholesome Taste of Thai in Madrid with great success
On 26 and 27 September, Madrid became a little corner of Thailand with the celebration of the Amazing Thailand Fest 2026, a gastronomic and cultural festival organised by the Tourism Authority of Thailand (TAT), for which The Blueroom Project is the representative in Spain, with the special collaboration of Viajes El Corte Inglés. The event […]
The Blueroom Project celebrates its 23rd anniversary with a renewed corporate identity and a strengthened vision for tourism marketing
The Blueroom Project, a leading European tourism marketing and communications agency from Spain, is refreshing its brand identity, website and social media presence with a more contemporary look and feel that reflects its adaptability, innovative spirit and commitment to delivering measurable, results-driven solutions A Global and Diverse Portfolio The Blueroom Project’s work spans a broad […]
We have been recognised as Best Boutique European Tourism Marketing and Travel PR Agency 2026 at the European Travel Awards
The Blueroom Project has been named Best Boutique Tourism Marketing & Travel PR Agency 2026 at the fifth edition of the European Travel Awards. Organised by the British publication EU Business News, these annual awards celebrate excellence across the travel, tourism, leisure and hospitality industries throughout Europe. This award joins the agency’s growing list of […]
FISEC and CINTE honour the CEO & Founder of The Blueroom Project with the Rafael Alberto Pérez Diploma
On 3rd of September, the Ibero-American Forum on Communication Strategies (FISEC) and the Itinerant Chair on the New Strategic Theory (CINTE) held a conference dedicated to reflecting on some of the major current challenges in strategic communication, drawing on the books Futurible 2025 and Educating with Artificial Intelligence. The event also served as a space […]
Once again, we took part in TATAP 2027 to strengthen ties with Thailand’s tourism sector and contribute to its future strategy
Last July, Alejandro Pérez-Ferrant, CEO, and María Redondo, Co-founder of The Blueroom Project, travelled to Thailand to attend TATAP 2027 (Tourism Authority of Thailand Action Plan 2027), the annual gathering organised by the Tourism Authority of Thailand (TAT), where the main strategic lines shaping the country’s tourism development for the coming year are debated and […]
Strategic meeting round: Aena, Iberojet, and Plus Ultra meet with the Airports of Thailand Authority
The Blueroom Project, as the official representative of Tourism of Thailand, has recently coordinated a series of strategic meetings for the Airports of Thailand Authority, including key meetings with representatives from Aena, Plus Ultra, and Iberojet, three major players in the aviation community and the Spanish tourism sector. These meetings have served to explore collaboration […]
Celebrating female talent: Experience Oman sponsors the II Woman Andalucía Awards
On June 9th, Woman magazine celebrated the second edition of the Woman Andalucía Awards, an event that recognizes Andalusian women, professionals, and projects, highlighting their talent and career achievements on a national level. The Blueroom Project was present alongside the Ministry of Heritage and Tourism of the Sultanate of Oman, which was one of the […]
