The Blueroom Project named Spain’s leader in tourism marketing and travel PR by The Strategist Awards
Honoured for over 22 years of excellence in tourism marketing, PR and strategic communications, delivering measurable results for leading global travel brands. A Twenty-year Journey Of Excellence With more than two decades of experience, The Blueroom Project has established itself as one of Europe´s most respected boutique agencies in tourism marketing and travel public relations. […]
Madeira Carnival: A Special Travel Option for Spanish Travelers
From February 12th to 16th, Blueroom organized a press trip to Madeira for four travel and lifestyle journalists, aiming to introduce them to the destination from an authentic perspective. For four days, the participants had the opportunity to discover some of the elements that define Madeira’s identity, such as its nature, gastronomy, local culture, and […]
Spanish premium tour operators discover the secrets of Oman, while our team experiences the essence of Ramadan in the Pearl of Arabia
During the month of February, Blueroom organized two familiarization trips (FAM Trips) to the Sultanate of Oman for tourism professionals. These initiatives are part of the destination’s international promotion strategy and aim to introduce participants to the country’s rich cultural, scenic, and experiential offerings, allowing them to discover its tourism options firsthand. The first FAM […]
The Blueroom Project destinations set trends in the sector at FITUR 2026
Once again, FITUR has closed its doors with record visitor numbers, reaffirming the strategic importance of tourism in the Spanish economy and its ability to adapt to an ever-evolving context. In this edition, trends were clearly shaped by a more conscious tourism model, focused on caring for visitors, the environment, and local communities. At The […]
Thailand breaks its historic record for Spanish tourists again in 2025 and strengthens its position at FITUR 2026
Thailand consolidates its position in 2025 as one of the world’s most attractive tourist destinations, reaching 32,974,321 international visitors and significantly surpassing the figures recorded in 2024. Within this global growth context, Spain stands out in particular, achieving an all-time record of 216,249 tourists. This momentum extends across the Southern European market, which posted a […]
Oman is already a trending destination in Spain
Oman is increasingly attracting Spanish tourists and is consolidating its position as an emerging reference destination on the international stage. This month, the country has received important recognitions highlighting its growing popularity and the quality of its tourism offering. Among them, Revista Viajar awarded Oman the “Trending Destination 2026” accolade, while Conde Nast Traveler España […]
Santa Eulària des Riu strengthens its focus on family, cultural, and year-round tourism
Santa Eulària des Riu, the third-largest municipality in Ibiza, located on the island’s eastern coast, continues to establish itself as a destination offering a more authentic, tranquil, and quality-oriented Ibiza. With 46 kilometers of coastline and the only river in the Balearic Islands, the municipality stands out for its natural diversity, cultural richness, and strong […]
Madeira grows at a sustainable pace and consolidates its position as a leading golf destination
The island of Madeira closed 2025 with a positive tourism performance, welcoming 2.55 million visitors and recording a 6.7% increase in international tourism. Spain has consolidated its position as the seventh-largest source market, with more than 64,000 visitors, within a context of market and product diversification. Golf tourism has emerged as one of the year’s […]
HX Expeditions kicks off 2026 by reinforcing its commitment to more immersive and authentic expeditions.
As the world’s oldest expedition cruise company, HX Expeditions continues its mission of taking people to the most remote corners of the planet—places few have the chance to experience firsthand—while preserving their natural and cultural integrity. At the end of 2025, the company announced its 2027/28 travel collection, marking a new chapter in the way […]
Merry Christmas and an even better 2026
The Blueroom Project, we wish you a very Merry Christmas and an even better 2026.
