Last week, The Blueroom Project organized and delivered two strategic events in Madrid in collaboration with our client, Santa Eulària des Riu (Ibiza), held at the Casa de las Artes–Meliá hotel. The aim was to reinforce the destination’s positioning within the...
Honoured for over 22 years of excellence in tourism marketing, PR and strategic communications, delivering measurable results for leading global travel brands. A Two-Decade Journey of Excellence With more than two decades of experience, The Blueroom Project has firmly...
From February 12th to 16th, Blueroom organized a press trip to Madeira for four travel and lifestyle journalists, aiming to introduce them to the destination from an authentic perspective. For four days, the participants had the opportunity to discover some of the...
During the month of February, Blueroom organized two familiarization trips (FAM Trips) to the Sultanate of Oman for tourism professionals. These initiatives are part of the destination’s international promotion strategy and aim to introduce participants to the...
Once again, FITUR has closed its doors with record visitor numbers, reaffirming the strategic importance of tourism in the Spanish economy and its ability to adapt to an ever-evolving context. In this edition, trends were clearly shaped by a more conscious tourism...
Thailand consolidates its position in 2025 as one of the world’s most attractive tourist destinations, reaching 32,974,321 international visitors and significantly surpassing the figures recorded in 2024. Within this global growth context, Spain stands out in...
