Rocío Belén Paleari

MARKETING & COMMUNICATIONS SPECIALIST / TOURISM & MICE

Holds a degree in Communication Sciences and a Master’s in Screenwriting, with a professional background focused on communication, marketing, and content creation within the tourism, cultural, and creative industries. Her profile brings together strategic vision, narrative sensitivity, and a strong focus on audience experience.

Throughout her career, she has worked with tourism companies in Patagonia, developing communication strategies and content aimed at promoting destinations, premium experiences, and high-value tourism proposals. She has also collaborated with international companies such as Penguin Random House and Discovery Warner Bros., contributing to marketing projects, audience analysis, and the development of cultural and entertainment content.

With international experience and a storytelling-driven approach to tourism communication, communication as a key tool for highlighting destinations, cultural identity, and authentic experiences.

Passionate about travel, writing, and audiovisual creation, she approaches every project with curiosity, creative insight, and a deep respect for the stories behind each place.