![tendencias TOP COMUNICACION](https://blueroom.es/wp-content/uploads/2024/07/tendencias-TOP-COMUNICACION.jpg)
Our colleague Beatriz Miró, among other specialists, analyzes the latest summer tourism communication trends for TOP Comunicación, highlighting the personalization of experiences, digitalization, the rise of wellness tourism, the growth of domestic tourism, and the relevance of sustainable tourism. These trends reflect how the sector is adapting to new demands and challenges, aiming to offer more meaningful, technologically advanced, and environmentally responsible experiences.