The Pure Life on TV
The Blueroom Project has designed and implemented a TV Spots campaign within the positioning strategy of the destination in Europe as a Sustainable Tourist Sanctuary, also created by the agency. THE MISSION of this positioning strategy not only seeks to promote the tourist destination, but also resides in making, conserving and projecting a place of […]
The Blueroom Project, Madeira´s new communication and PR agency in Spain
Following its strategic plan, Madeira´s Tourism Office strengthens its presence in the Spanish tourist market through a new alliance with The Blueroom Project, to promote tourism of this Atlantic Island among the Spanish media. After becoming its agency in charge of trade relationships since May 2021, now The Blueroom Project will have as an objective […]
Blueroom starts the year with new client “Visit Estonia”
The Blueroom Project is pleased to welcome Visit Estonia. Our agency, leading other partner offices around the world, is proud to have won the competition to represent this special destination overlooking the Baltic Sea for Spain, Italy and the United States. Estonia’s versatile cultural and heritage will not go unnoticed in the Spanish market. A […]
Costa Rica celebrates leadership of Spanish visitors to the country at FITUR 2022
Spain stands out as the leading European tourist issuer to the country of Pura Vida. From January to December 2021, 1.347.055 tourists visited the country by all routes, of which 94% (1.270.483) arrived by air. The United States continues to be the most important market with 852.182 visitors, while the main European source markets were […]
TOP Comunicación interviews the CEO of The Blueroom Project and the agency launches its first Spotify Playlist.
Alejandro Pérez-Ferrant as founder and CEO of one of the leading tourism communication consultancies in Spain shares his vision, trajectory and main milestones in an interview with the digital newspaper of reference in Spain specialized in communication and public relations. Also, as part of the special publication of the best Communication Campaigns of 2021, in […]
Valencia Tourism launches new website in China
The Blueroom Project and our associate agency based in China, has created for Turismo de Valencia a new corporate website for the Chinese market, a key and important market for the destination. With the aim of facilitating knowledge about the destination and attracting potential Chinese tourists and tourism professionals in the Asian country, this web […]
Activities for the promotion of Thailand in Spain
The Blueroom Project, as representatives of Thailand Tourism, organised a webinar on the latest entry requirements for the Land of Smiles, as well as a promotional campaign with Expedia Group Spain. The webinar was attended by Qatar Airways, which showcased its latest developments, together with Minor Hotels. In addition, Qatar Airways offered two tickets to […]
Belvilla presents its Unique Houses
With the support of The Blueroom Project’s press office, Belvilla launches this initiative of 23 unique houses, a selection of out-of-the-ordinary accommodations in different parts of Europe. This portfolio of unique houses has its own website where the owners share the interesting history and uniqueness of each of these accommodations. A stay on a boat, […]
Hurtigruten is Back
With the end of restrictions in Norway for EU travellers, Hurtigruten returns with The Blueroom Project to communicate through different media, social networks and strategic partners of the tourism trade the itineraries (classic and new) that will be navigated, as well as special Black Friday promotions and other news. During the coming months, the magic […]
The Blueroom Project organizes two Fam Trips to Dubai within the framework of Expo 2020 Dubai to promote the destination with renowned travel agencies.
As part of the Dubai Department of Tourism, Commerce and Marketing, The Blueroom Project in collaboration with Ávoris Corporación Empresarial organized a Fam Trip to promote the country as a tourist destination among Spanish travelers throughout the month of October. The Blueroom Project, as representative of Dubai Tourism in Spain, has organized two Fam Trip […]
