The airline based in Hong Kong has selected The Blueroom Project to manage the communications and Public Relations in Spain from next March 1st.

As the news General Manager in Spain, Philippa Tregear will be the responsible of introducing the company at the Spanish market and consolidating the Cathay Pacific positioning in Spain facing the new direct flight Madrid – Hong Kong since June 2nd. Last September The Blueroom Project managed the launch of this new route in Spain last November

Cathay Pacific offers connections to nearly 200 destinations worldwide, a fact that will provide more options for business travelers and tourists travelling to destinations in Southeast Asia such as Thailand or Indonesia, Japan and more than 20 destinations in China, among others.