This is the first time that both cities have come together to promote themselves internationally through the same shared story in culture, gastronomy, sustainability, fashion and literature. ‘It is the beginning of a path of close collaboration between both cities. This pioneering alliance was also born at the best possible moment, just when facing the reactivation of tourism’.
At The Blueroom Project we are very proud to participate in the strategic assessment, brand identity and storytelling of this new alliance between Barcelona and Seville: Two cities connected by their historical and cultural legacies, by their innovative present and their future vision.