The team from The Blueroom Project has carried out two familiarization trips to Oman, aimed at reinforcing its role as the Tourism Representation Office of the Sultanate in Spain and Ibero-America throughout 2025.
During these visits, the team also held strategic working meetings with the MoHT (Oman Ministry of Tourism), focusing on planning promotional actions for the end of 2025 and for 2026, specifically targeting Spain and the rest of Latin America.
The trips revealed the natural and cultural diversity that makes Oman a unique destination: from the vibrant capital, Muscat, with the Sultan Qaboos Grand Mosque, its Royal Opera, and the Muttrah Souq; to the crystal-clear waters of the Daymaniyat Islands, the oases of Wadi Shab and Wadi Bani Khalid, and the breathtaking dunes of Wahiba Sands.
The expedition also included stops at iconic locations such as Sur, the birthplace of traditional dhows; the Ras al Jinz Turtle Reserve; the historic Nizwa Fort and its handicraft souqs; as well as the mountains of Jabal Akhdar, a true “garden in the sky” with centuries-old villages and terraced farms.
In addition to inspections of some of the country’s most exclusive hotels, these trips enabled the team to strengthen ties with local tourism stakeholders, aiming to convey to the Spanish-speaking market the authenticity, hospitality, and cultural richness of Oman.
Through these trips, The Blueroom Project continues to consolidate its commitment to positioning Oman as an attractive, authentic, and inspiring destination for travelers.
