{"id":40001,"date":"2025-07-09T08:00:22","date_gmt":"2025-07-09T07:00:22","guid":{"rendered":"https:\/\/blueroom.es\/blueroom-en\/the-blueroom-project-desarrolla-la-propuesta-creativa-y-audiovisual-de-la-alianza-promocional-entre-turismo-de-sevilla-y-turismo-madrid-para-el-mercado-mexicano\/"},"modified":"2025-07-30T15:47:48","modified_gmt":"2025-07-30T14:47:48","slug":"the-blueroom-project-desarrolla-la-propuesta-creativa-y-audiovisual-de-la-alianza-promocional-entre-turismo-de-sevilla-y-turismo-madrid-para-el-mercado-mexicano","status":"publish","type":"post","link":"https:\/\/blueroom.es\/en\/blueroom-en\/the-blueroom-project-desarrolla-la-propuesta-creativa-y-audiovisual-de-la-alianza-promocional-entre-turismo-de-sevilla-y-turismo-madrid-para-el-mercado-mexicano\/","title":{"rendered":"The Blueroom Project develops the creative and audiovisual concept for the promotional alliance between Tourism Sevilla and Tourism Madrid for the Mexican market"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; module_alignment=&#8221;center&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\"><strong>Tourism Sevilla<\/strong> has once again entrusted <strong>The Blueroom Project<\/strong> with conceptualizing and shaping the visual narrative and content for its collaboration with <strong>Tourism Madrid<\/strong>, focused on the <strong>Mexican outbound market<\/strong>.<\/p>\n<p style=\"font-weight: 400;\">The project centers on building a <strong>strong, inspiring, and distinctive<\/strong> joint story that reflects the <strong>shared values and unique personalities of both cities<\/strong>, while always preserving the <strong>individual brand identity<\/strong> of each destination.<\/p>\n<p style=\"font-weight: 400;\">Through a carefully selected range of <strong>graphic and audiovisual pieces<\/strong>, the proposal targets the B2B channel and is designed to connect with operators, agencies, and specialized media in Mexico \u2014 a strategic and growing market for Spanish urban tourism.<\/p>\n<p style=\"font-weight: 400;\">The result is a <strong>coherent, attractive, and professional visual presentation<\/strong> that combines <strong>creativity with strategic focus<\/strong> to strengthen the positioning of Sevilla and Madrid as complementary destinations offering top-level cultural, heritage, and experiential attractions.<\/p>\n<p>[\/et_pb_text][et_pb_video _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; src=&#8221;https:\/\/youtu.be\/EGrYD1AnrJE?si=Ccr-ffU_iLlQTINM&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_video][et_pb_image src=&#8221;https:\/\/blueroom.es\/wp-content\/uploads\/2025\/07\/NOTICIA-BLUEROOM.jpg&#8221; title_text=&#8221;NOTICIA-BLUEROOM&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/blueroom.es\/wp-content\/uploads\/2025\/07\/NOTICIA-SEV-MAD.jpg&#8221; title_text=&#8221;NOTICIA-SEV-MAD&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; module_alignment=&#8221;center&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;] Tourism Sevilla has once again entrusted The Blueroom Project with conceptualizing and shaping the visual narrative and content for its collaboration with Tourism Madrid, focused on the Mexican outbound market. The project centers on building a strong, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":39985,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[345,363,349],"tags":[559,560,561,562,495,548],"class_list":["post-40001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blueroom-en","category-marketing-en","category-tourism","tag-culturaytradicion-en","tag-gastronomiaibicenca-en","tag-momentosinolvidables-en","tag-santaeularia2024-en","tag-beingblueroom","tag-viajes-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Blueroom Project develops the creative and audiovisual concept for the promotional alliance between Tourism Sevilla and Tourism Madrid for the Mexican market 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