{"id":39713,"date":"2025-02-02T21:59:36","date_gmt":"2025-02-02T20:59:36","guid":{"rendered":"https:\/\/blueroom.es\/blueroom-en\/y-con-esto-cerramos-fitur2025\/"},"modified":"2025-02-03T18:27:45","modified_gmt":"2025-02-03T17:27:45","slug":"and-this-is-a-wrap-up-fitur2025","status":"publish","type":"post","link":"https:\/\/blueroom.es\/en\/blueroom-en\/and-this-is-a-wrap-up-fitur2025\/","title":{"rendered":"AND THIS IS A WRAP UP!! #FITUR2025"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; module_alignment=&#8221;center&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\">On our 21st anniversary as a boutique marketing &amp; communications brand, this has been a special Fitur very focused, as always, on the dissemination and positioning of our clients. Beyond the huge engagement at numerous fruitful meetings, forums, top media interviews, it would be unfair not to highlight:<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\"><strong>TOURISM AUTHORITY OF THAILAND<\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong>XLV FITUR 2025 Best Stand Award<\/strong>, in a space that breathed folklore, Thailand managed to draw attention to its crafts, its geography and its people in a festival of colour that is supported by the different textile fabrics, considered cultural heritage of the country. Under the theme\u00a0<strong>\u201cAmazing Thailand Grand Tourism and Sports Year 2025\u201d.<\/strong>\u00a0Highlighting Thailand\u2019s Soft Powers, the stand featured\u00a0<strong>\u201c5 Must-Do experiences\u201d.<\/strong> Powers that were extended to a unique <strong>Amazing Thailand Beach Club Event<\/strong> for more than 100 tourism professionals and media.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/blueroom.es\/wp-content\/uploads\/2025\/02\/Collage_Fitur_2025_Tailandia.jpg&#8221; title_text=&#8221;Collage_Fitur_2025_Tailandia&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_gallery gallery_ids=&#8221;39652,39654,39656,39658,39660,39662&#8243; dbdb_version=&#8221;3.8.5&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221;][\/et_pb_gallery][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\"><strong>MADEIRA TOURISM<\/strong><\/p>\n<p style=\"font-weight: 400;\">The Atlantic destination, with a green tropical interior and volcanic orography, is a small Eden upholstered with laurel forests and orchards that descend to its coast of cliffs and marine pools. Madeira maintains a mild spring climate throughout the year that invites you to discover the island and immerse yourself in its culture. All this brought the <strong>nomination for<\/strong> <strong>BEST EUROPEAN DESTINATION <\/strong>at the <strong>2025 National Geographic Travel Readers&#8217; Choice Awards<\/strong>.\u00a0<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/blueroom.es\/wp-content\/uploads\/2025\/02\/Collage_Fitur_2025_Madeira.jpg&#8221; title_text=&#8221;Collage_Fitur_2025_Madeira&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_gallery gallery_ids=&#8221;39684,39686&#8243; dbdb_version=&#8221;3.8.5&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221;][\/et_pb_gallery][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\"><strong>HURTIGRUTEN<\/strong><\/p>\n<p style=\"font-weight: 400;\">FiturNext, the FITUR Observatory, announced the awarded initiative of the 2025 Challenge <strong>#Hurtigruten Towards zero food waste<\/strong>: the Norwegian shipping company implements a circular food system on its voyages that reduces food waste, using AI and composting. In addition, Hurtigruten has been nominated for <strong>BEST SUSTAINABLE PROJECT IN TOURISM 2025 National Geographic Travel Readers&#8217; Choice Awards<\/strong>. This cruise explores the coasts of Norway since 1893. The company is working to launch its first fully emission-free cruise ship by 2030 and in the meantime is working to improve fleet efficiency, reducing CO2 emissions by 25% and NOx emissions by 80%.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/blueroom.es\/wp-content\/uploads\/2025\/02\/Collage_Fitur_2025_Hurtigruten.jpg&#8221; title_text=&#8221;Collage_Fitur_2025_Hurtigruten&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_gallery gallery_ids=&#8221;39690,39692,39694&#8243; dbdb_version=&#8221;3.8.5&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221;][\/et_pb_gallery][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\"><strong>SANTA EUL\u00c0RIA DES RIU<\/strong><\/p>\n<p style=\"font-weight: 400;\">The City Council of Santa Eul\u00e0ria continues with its firm commitment to family tourism launching a new guide that highlights the most emblematic \u201cchiringuito\u201d bars on its beaches, offering an authentic experience aligned with the values of this unique corner of Ibiza. <strong>Awarded at<\/strong> <strong>Fitur 2025<\/strong> for the accessibility of its beaches by The <strong>Fitur 4all<\/strong> initiative. Meanwhile, numerous companies in the industry, as well as key media recieved the latest news from the mayor of Santa Eulalia, <strong>Ms. Carmen Ferrer<\/strong>, who in this edition, was a key speaker at <strong>FITUR NEXT<\/strong>\u00b4s panel <strong>&#8220;Benefits of sustainable water management in tourist cities:\u00a0success stories&#8221;<\/strong>. During the weekend, kids enjoyed demonstrations about the <strong>Barruguet Family Theatre Festival<\/strong>.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/blueroom.es\/wp-content\/uploads\/2025\/02\/Collage_Fitur_2025_StaEularia.jpg&#8221; title_text=&#8221;Collage_Fitur_2025_StaEularia&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_gallery gallery_ids=&#8221;39698,39700,39702,39704&#8243; dbdb_version=&#8221;3.8.5&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221;][\/et_pb_gallery][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;]<\/p>\n<p style=\"font-weight: 400;\">We can\u00b4t forget <strong>#EnjoyTravel #OandLeisure<\/strong> and <strong>#VivaCruises<\/strong>, brands that bring Spain closer to the unseen Egypt, the authentic comfort in Namibia and the new generation river cruises concept in Europe.<\/p>\n<p style=\"font-weight: 400;\">Thank you to all industry colleagues, from principals to product designers, media and content creators&#8230; for your support creating valuable bridges to diverse destinations and companies.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; module_alignment=&#8221;center&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221;] On our 21st anniversary as a boutique marketing &amp; communications brand, this has been a special Fitur very focused, as always, on the dissemination and positioning of our clients. Beyond the huge engagement at numerous fruitful meetings, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":39649,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[345,363,349],"tags":[559,560,561,562,495,548],"class_list":["post-39713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blueroom-en","category-marketing-en","category-tourism","tag-culturaytradicion-en","tag-gastronomiaibicenca-en","tag-momentosinolvidables-en","tag-santaeularia2024-en","tag-beingblueroom","tag-viajes-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AND THIS IS A WRAP UP!! #FITUR2025 &#8226;<\/title>\n<meta name=\"description\" content=\"On our 21st anniversary as a boutique marketing &amp; communications brand, this has been a special Fitur very focused, as always, on the dissemination and positioning of our clients. 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